Leads for tradies. No leads, no fee.
Roofing, solar, electrical, plumbing, landscaping, building — we run Meta lead ads that put enquiries in your phone while you're on the tools. Ad spend goes straight to Meta. You only pay us per qualified lead.
Apply nowNo retainers · No lock-in · You can remove our access anytime
A real trade campaign, real numbers
High-ticket premium roofing product on a $100/day national budget — roughly $5 per lead average across the campaign. Shown with permission.
Homeowners scroll Facebook and Instagram every night. A clear offer — free quote, seasonal special, finance available — put in front of the right postcode gets hands raised. Verified phone numbers and qualifying questions mean you're calling real people with real jobs, not tyre-kickers.
Past results don't predict yours — your trade, area, offer and follow-up speed all change the picture. We'll give you a realistic range for your business before anything is switched on.
Leads first. Then the machine behind them.
Most lead-gen agencies stop at the form fill. We work the whole line — from the ad to the enquiry to the quote to the invoice — because a lead you can't chase is money burned.
1. Meta lead ads, run for you
Campaigns built and managed in your own ad account. Every lead comes with a Meta-verified phone number and answers to qualifying questions — job type, timeframe — so you know who's hot before you call.
2. An offer that gets calls
Free quotes, seasonal specials, package deals — we help you shape an offer homeowners actually respond to, and turn it into ad creative fast with AI, upgraded by a pro editor when it wins.
3. Leads into a real pipeline
We set you up on Meta's Leads Centre from day one, and when volume grows we set up Pipedrive — every enquiry drops straight into a sales pipeline the moment it's submitted, so nothing slips.
4. Quotes out faster with AI
We show you how to use AI to turn a site visit into a written proposal in minutes instead of nights — the tradie who quotes first usually wins the job.
5. Track leads to actual sales
Which ads produce jobs, not just enquiries? We track lead-to-sale so budget flows to the campaigns that put money in your account.
6. A website that backs you up
Homeowners Google you before they book. We build and fix trade websites — WordPress for service businesses, Shopify if you also sell products — plus content and social posting to keep the page alive.
Two costs. Full transparency.
Paid by you, directly to Meta, in your own ad account. Trades budgets scale with your service area and competition — we'll tell you upfront what's viable.
Exact rate confirmed during onboarding, based on your trade and service area. No leads, no fee. No retainers, no lock-in.
Only if you don't yet have a Meta Business Portfolio, pixel, ad account and pages — we build the full foundation. Already have them? No setup cost. See package options and pricing →
What makes trade campaigns actually convert
The ad gets the click — everything they see next decides whether they call you or the next bloke. These six things do the converting:
Call leads back fast
Within 15 minutes where possible, always same business day. A lead called while they're still thinking about the job converts at a completely different rate to one called on Thursday.
Real reviews, growing
We give you a QR code and link to send every finished job — genuine reviews only, never purchased. Fake reviews breach Australian Consumer Law; real ones win quotes.
Branding people trust
One logo, one colour scheme, one look — across your ads, your page and your website. When everything matches, you look established. When it doesn't, homeowners hesitate. We tidy this up as part of the work.
A website they want to buy from
Fast, clean, clear about what you do and where — with your reviews right there on it. People check your site before they call; it should close the deal, not raise doubts. If yours needs work, we'll tell you straight and we can fix it.
Posting on Facebook & Instagram
Job photos 2–3 times a week. An active page signals a real, busy business — and your best posts become the ad creative that wins. We help with direction and can run it for you.
14 days of testing
New ad accounts need warming up. Two weeks of structured testing finds your winning creative — after that, it's walk-away-anytime.
Common questions from tradies
Do I really pay nothing if there are no leads?
You pay us nothing — our fee only applies per valid lead delivered. Your ad spend is paid separately, directly to Meta, and runs regardless of results, which is why we start at a $50/day testing budget.
What counts as a lead?
A completed Meta form with a name, a Meta-verified phone number or working email, and answers to qualifying questions like job type and timeframe. Fake contact details aren't billed if flagged within 7 days; duplicates within 30 days are billed once. A "just getting quotes" lead is still a lead — winning the job is your side.
What will a lead cost in my trade?
It varies — a lawn-care lead and a full re-roof lead sit in very different auctions. During onboarding we'll give you a realistic all-in range for your trade and service area before anything is switched on.
I'm flat out on the tools — how do I manage leads?
That's the point of the pipeline setup. Leads land in Meta's Leads Centre (or Pipedrive once you're busy) the second they're submitted, and we show you how to use AI to get quotes and proposals out in minutes, not evenings.
Do you only do the ads?
No — the ads are the engine, but we also set up your CRM, help you track leads through to invoiced jobs, tidy your branding, build or fix your website (WordPress, or Shopify if you sell products), and keep content going out on your socials.
Can I stop whenever I want?
Yes. After the initial 14-day testing window, it's walk-away-anytime with written notice through your portal. You can also remove our access to your Meta accounts at any moment — everything stays yours.
Apply now
Tell us your trade, service area and current setup, and we'll come back with a realistic budget, lead cost range and eligibility check. No calls, no pressure — everything in writing through your portal.
✓ Application received. Thanks — we'll review your business and reply by email with a realistic budget and lead cost range, usually within 2 business days.
Full service terms are on our pay-per-lead page.