FOR RETAIL & PRODUCT BRANDS · PAY PER LEAD

Product enquiries. No leads, no fee.

High-ticket products, considered purchases, wholesale and stockist enquiries — we run Meta lead ads that put buyers with real intent in your pipeline. Ad spend goes straight to Meta. You only pay us per qualified lead.

Apply now

No retainers · No lock-in · You can remove our access anytime

✦ PROOF

Both of these are product brands

ROOFSPACE.COM.AU — AUSTRALIA-WIDE
1,800 leads in 3 months

High-ticket premium roofing product on a $100/day national budget — roughly $5 per lead average across the campaign. Shown with permission.

LIGHTWEIGHTPOTSWA.COM.AU — WESTERN AUSTRALIA
1–5 leads per day

Consistent daily lead flow for a WA garden products brand on a $100/day budget. Shown with permission.

When does a lead beat a checkout? When the product is high-ticket, customised, bulky to ship, sold through quotes, or bought after a conversation. If your product sells on impulse at checkout, we'll tell you straight — purchase-optimised ads may fit better, and we run those too. Past results don't predict yours; we'll give you a realistic range first.

✦ WHAT WE DO FOR PRODUCT BRANDS

Leads first. Then the machine behind them.

For considered purchases, the sale happens in the follow-up — the quote, the callback, the second touch. We build the whole line.

1. Meta lead ads, run for you

Campaigns built and managed in your own ad account — local radius or Australia-wide. Every lead arrives with a verified phone number and qualifying answers: which products, what timeframe.

2. An offer buyers respond to

Quote requests, bundle deals, seasonal offers, wholesale enquiry campaigns — we shape the hook and produce the creative fast with AI, upgrading winners with a pro editor.

3. Leads into a real pipeline

Meta's Leads Centre from day one; Pipedrive when volume grows — every enquiry drops into a pipeline the second it's submitted, staged from enquiry to quote to sale.

4. Quotes out faster with AI

We show your team how to turn an enquiry into a polished quote in minutes — for bulky, custom or bulk orders, the first professional quote back usually wins.

5. Track leads to sales

Which ads produce invoices, not just enquiries? We track lead-to-sale so budget flows to the campaigns that move actual product.

6. A store that converts

This is home turf — we build Shopify stores for a living. Product pages, bundles, reviews, multi-currency — plus content, SEO and social posting that compound. WordPress where it fits better.

✦ HOW PRICING WORKS

Two costs. Full transparency.

01 · AD SPEND
From $50/day

Paid by you, directly to Meta, in your own ad account. Budget scales with your market and reach — we'll tell you upfront what's viable.

02 · OUR FEE
From $25/valid lead

Exact rate confirmed during onboarding, based on your product and market. No leads, no fee. No retainers, no lock-in.

03 · SETUP (ONLY IF NEEDED)
$1,500 AUD one-time

Only if you don't yet have a Meta Business Portfolio, pixel, ad account and pages — we build the full foundation. Already have them? No setup cost.

✦ YOUR SIDE OF THE DEAL

What makes product campaigns actually convert

The ad gets the click — everything they see next decides whether they buy from you or a marketplace. These six things do the converting:

Follow up fast

Within 15 minutes where possible, always same business day. A product enquiry cools quickly — the first quote back frames the price conversation.

Real reviews, growing

We give you a QR code and link to send with every order — genuine reviews only, never purchased. Fake reviews breach Australian Consumer Law; real ones sell product while you sleep.

Branding people trust

One logo, one colour scheme, one look across ads, socials and store. Consistent branding is what separates a brand from a listing. We tidy this up as part of the work.

A store they want to buy from

Fast, credible, clear shipping and returns, reviews right there on the product page. If your store is where sales leak, we rebuild the parts that matter — it's literally our core trade.

Posting on Facebook & Instagram

Product in use, customer results, behind-the-scenes 2–3 times a week. An active page signals a real brand — and your best posts become the winning ad creative.

14 days of testing

New ad accounts need warming up. Two weeks of structured testing finds your winning creative — after that, it's walk-away-anytime.

✦ FAQ

Common questions from product brands

Do we really pay nothing if there are no leads?

You pay us nothing — our fee only applies per valid lead delivered. Your ad spend is paid separately, directly to Meta, and runs regardless of results, which is why we start at a $50/day testing budget.

Should we run lead ads or purchase ads?

Depends on the product. High-ticket, custom, bulky, quote-driven or conversation-sold products suit lead ads. Impulse products at checkout-friendly prices usually suit purchase-optimised campaigns — which we also run, under managed growth. We'll tell you straight which fits at onboarding.

What counts as a lead?

A completed Meta form with a name, Meta-verified phone number or working email, and answers to qualifying questions — product interest and timeframe. Fake details flagged within 7 days aren't billed; duplicates within 30 days are billed once.

Can you get wholesale or stockist enquiries?

Yes — dedicated campaigns targeting retailers and trade buyers, with qualifying questions built for B2B (business type, order volume, location). These often carry the highest lifetime value of any lead type.

Do you only do the ads?

No — and for product brands especially: Shopify store builds and fixes are our core trade, plus CRM and pipeline setup, lead-to-sale tracking, branding, AI-assisted quoting, content, SEO and social posting.

Can we stop whenever we want?

Yes. After the initial 14-day testing window, it's walk-away-anytime with written notice through your portal. You can remove our access to your Meta accounts at any moment — everything stays yours.

✦ WORK WITH US

Apply now

Tell us your product and market, and we'll come back with a realistic budget, lead cost range and an honest read on whether lead ads or purchase ads fit your product. No calls, no pressure.

✓ Application received. Thanks — we'll review your brand and reply by email with a realistic budget and recommendation, usually within 2 business days.

Full service terms are on our pay-per-lead page.